STUDY FASHION DIGITALISASI MEDIA PEMBELAJARAN RANCANG BUSANA BERBASIS VIRTUAL REALITY UNTUK SMK TATA BUSANA

ANDRE FERDIAWAN, . (2025) STUDY FASHION DIGITALISASI MEDIA PEMBELAJARAN RANCANG BUSANA BERBASIS VIRTUAL REALITY UNTUK SMK TATA BUSANA. Sarjana thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Trend fashion yang berkembang di Indonesia tidak hanya mencerminkan selera estetika masyarakat, tetapi juga mencerminkan status sosial dan kondisi ekonomi yang berlaku umum. Dalam beberapa tahun terakhir, fashion telah berkembang menjadi industri yang menjanjikan dan menguntungkan karena permintaan dan pertumbuhannya yang terus meningkat. Namun, di tengah tingginya minat masyarakat terhadap dunia fashion, peserta didik pada program keahlian Tata Busana di Sekolah Menengah Kejuruan (SMK) masih menunjukkan keterbatasan keterampilan dalam merancang busana secara mandiri. Hal ini disebabkan oleh keterbatasan metode pembelajaran konvensional yang belum sepenuhnya adaptif terhadap kebutuhan abad 21, terutama dalam mata pelajaran Rancang Busana yang tergolong kompleks dan memerlukan pendekatan praktis. Berdasarkan permasalahan tersebut, penulis mengembangkan Aplikasi Study Fashion sebagai media pembelajaran Rancang Busana berbasis Virtual Reality 360°. Aplikasi ini dikembangkan menggunakan model ADDIE (Analysis, Design, Development, Implementation, Evaluation) dan didukung oleh pendekatan Problem-Based Learning (PBL). Aplikasi ini menyajikan berbagai fitur edukatif seperti: Materi Rancang Busana, Konsultasi Rancang Busana, Kuis Rancang Busana, Tentang Kami, Panduan Penggunaan, Frequently Asked Questions (FAQ), serta Bantuan. Fitur-fitur tersebut dirancang untuk mendukung pengalaman belajar siswa secara komprehensif dan kontekstual melalui perangkat smartphone pribadi mereka. Melalui integrasi teknologi dan pedagogi inovatif, Study Fashion bertujuan untuk meningkatkan keterampilan desain siswa tata busana secara signifikan. Aplikasi ini menghadirkan pengalaman belajar yang tidak hanya bersifat teoritis, tetapi juga praktis dan imersif, seolah-olah siswa sedang merancang busana secara langsung, dilengkapi dengan audio narasi berbahasa Indonesia. Hasil uji kelayakan aplikasi Study Fashion yang dilakukan oleh panelis ahli menunjukkan bahwa: Aspek materi memperoleh skor 98% (kategori Sangat Baik), Aspek kebahasaan memperoleh skor 94% (kategori Sangat Baik), dan Aspek multimedia juga memperoleh skor 94% (kategori Sangat Baik). Selain itu, hasil uji daya terima siswa terhadap aplikasi ini menunjukkan respon yang sangat positif, di mana siswa menyatakan bahwa aplikasi mudah digunakan, menarik, dan mampu meningkatkan pemahaman mereka terhadap konsep perancangan busana secara menyeluruh. Aplikasi Study Fashion layak digunakan sebagai media pembelajaran alternatif dalam pendidikan Tata Busana di SMK, serta mampu menjadi solusi inovatif dalam meningkatkan kualitas pembelajaran berbasis teknologi di era digital. ********** The fashion trends developing in Indonesia not only reflect the aesthetic preferences of society but also indicate prevailing social status and economic conditions. In recent years, fashion has evolved into a promising and profitable industry due to its continuous growth and increasing demand. However, despite the public’s high interest in the fashion industry, students in the Fashion Design competency program at Vocational High Schools (SMK) still demonstrate limited skills in independently designing garments. This limitation is mainly due to conventional teaching methods that are not fully adaptive to 21st-century learning needs, particularly in the Fashion Design subject, which is complex and requires a practical approach. Based on these issues, the authors developed the Study Fashion application as a Virtual Reality 360°-based learning media for Fashion Design. This application was developed using the ADDIE model (Analysis, Design, Development, Implementation, Evaluation) and supported by the Problem-Based Learning (PBL) approach. It offers various educational features such as: Fashion Design Materials, Fashion Design Consultation, Fashion Design Quizzes, About Us, User Guide, Frequently Asked Questions (FAQ), and Help. These features are designed to provide students with a comprehensive and contextual learning experience through their personal smartphones. Through the integration of technology and innovative pedagogy, Study Fashion aims to significantly enhance students’ fashion design skills. The application delivers a learning experience that is not only theoretical but also practical and immersive, simulating the process of designing garments directly, complete with Indonesian-language audio narration. The feasibility test results conducted by expert panelists show that: the material aspect scored 98% (Excellent category), the language aspect scored 94% (Excellent category), and the multimedia aspect also scored 94% (Excellent category). Furthermore, the student acceptance test results indicate a very positive response, with students stating that the application is easy to use, engaging, and capable of improving their overall understanding of fashion design concepts. Study Fashion is considered suitable as an alternative learning media in Fashion Design education for Vocational High Schools and serves as an innovative solution to improve technology-based learning quality in the digital era.

Item Type:	Thesis (Sarjana)
Additional Information:	1). Rahayu Purnama, Ph.D. ; 2). Dr. Phil. Yeni Sesnawati, M.T.
Subjects:	Pendidikan > Pendidikan Kejuruan dan Sekolah Kejuruan Desain Kostum, Tata Busana > Tata Busana
Divisions:	FT > S1 Pendidikan Tata Busana
Depositing User:	Andre Ferdiawan .
Date Deposited:	13 Aug 2025 06:40
Last Modified:	13 Aug 2025 06:40
URI:	http://repository.unj.ac.id/id/eprint/60584

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