FAKTOR - FAKTOR YANG MEMENGARUHI NIAT PENGGUNAAN QRIS PADA PELANGGAN UMKM

MARKHAMAH ALIANTI, . (2023) FAKTOR - FAKTOR YANG MEMENGARUHI NIAT PENGGUNAAN QRIS PADA PELANGGAN UMKM. Sarjana thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Penelitian ini dilakukan untuk mengetahui faktor yang memengaruhi niat penggunaan QRIS pada pelanggan UMKM. Jenis penelitian ini, yaitu penelitian kuantitatif dengan metode survei melalui kuesioner yang disebarkan secara daring, dengan populasi yang digunakan adalah pelanggan UMKM Toko Kelontong Masa Kini di DKI Jakarta dengan jumlah sampel sebanyak 240 orang. Teknik analisis yang digunakan untuk mengolah data yang terkumpul adalah uji validitas dan uji reliabilitas dengan software SPSS, dan uji Structural Equation Modeling (SEM) dengan software AMOS 24. Melalui teknik-teknik analisis tersebut didapat hasil bahwa seluruh indikator valid dan reliabel, serta variabel perceived usefulness, knowledge, perceived security terdapat pengaruh signifikan terhadap trust, lalu variabel perceived ease of use berpengaruh tidak signifikan terhadap trust, variabel perceived usefulness, knowledge, dan trust berpengaruh signifikan terhadap intention to use, dan variabel perceived ease of use dan perceived security berpengaruh tidak signifikan terhadap intention to use. *****This research was conducted to determine the influencing factors of intention to use QRIS on SMEs customers. This type of research is quantitative research using survey methods through questionnaires that are distributed boldly and used population was SMEs customers of Toko Kelontong Masa Kini in DKI Jakarta within a total sample of 240 people. The analysis techniques used to process the collected data are validity and reliability tests with SPSS software and Structural Equation Modeling (SEM) tests with AMOS 24 software. Through these technical analysis techniques, the results show that all indicators are valid and reliable, as well as perceived usefulness, perceived ease of use, knowledge, and perceived security have a significant effect on trust, then perceived ease of use variables have no significant effect on trust, perceived usefulness, knowledge, and trust variables have a significant effect on the intention to use, and perceived ease of use and perceived security variables have no significant effect on the intention to use.

Item Type: Thesis (Sarjana)
Additional Information: 1). Dr. Osly Usman, M.Bus. ; 2). Nadya Fadillah F., S.Pd., M.Pd.
Subjects: Bahasa dan Kesusastraan > Bahasa Indonesia
Teknologi dan Ilmu Terapan > Teknologi (umum)
Divisions: FE > S1 Pendidikan Tata Niaga
Depositing User: Users 18099 not found.
Date Deposited: 25 Jun 2023 23:47
Last Modified: 25 Jun 2023 23:47
URI: http://repository.unj.ac.id/id/eprint/38871

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