EVALUASI EFEKTIVITAS PROGRAM MODAL BERKAH OK OCE INDONESIA TERHADAP KEBERLANGSUNGAN UMKM DI JAKARTA

FIRA VANKA LINTANG KUSUMA, . (2025) EVALUASI EFEKTIVITAS PROGRAM MODAL BERKAH OK OCE INDONESIA TERHADAP KEBERLANGSUNGAN UMKM DI JAKARTA. Sarjana thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Penelitian ini bertujuan untuk mengevaluasi efektivitas program Modal Berkah yang diselenggarakan oleh OK OCE Indonesia terhadap keberlangsungan usaha mikro, kecil, dan menengah (UMKM) di Jakarta. Evaluasi dilakukan menggunakan model CIPP (Context, Input, Process, Product) guna menilai latar belakang pelaksanaan program, ketersediaan sumber daya, pelaksanaan kegiatan, serta hasil yang dicapai. Penelitian ini menggunakan pendekatan campuran (mix method) dengan pengumpulan data melalui kuesioner, wawancara, dan observasi. Responden dalam penelitian ini terdiri dari pelaku UMKM yang menjadi peserta program serta pihak penyelenggara. Hasil penelitian menunjukkan bahwa program Modal Berkah cukup efektif dalam memberikan akses permodalan dan pelatihan dasar kewirausahaan. Namun demikian, masih terdapat kekurangan dalam aspek pendampingan lanjutan dan evaluasi keberlanjutan usaha. Oleh karena itu, program ini dinilai memiliki dampak positif terhadap keberlangsungan UMKM, namun perlu penguatan pada proses dan tindak lanjut agar hasil program dapat berkelanjutan secara optimal. ***** This research aims to evaluate the effectiveness of the Modal Berkah program organized by OK OCE Indonesia on the sustainability of micro, small, and medium enterprises (MSMEs) in Jakarta. The evaluation is conducted using the CIPP model (Context, Input, Process, Product) to assess the background of the program implementation, availability of resources, conduct of activities, and the results achieved. This study employs a mixed-method approach with data collection through questionnaires, interviews, and observations. Respondents in this study consist of MSME actors who are participants in the program as well as the organizers. The results show that the Modal Berkah program is quite effective in providing access to capital and basic entrepreneurship training. However, there are still shortcomings in the aspects of ongoing assistance and sustainability evaluation of the businesses. Therefore, this program is considered to have a positive impact on the sustainability of MSMEs. However, there needs to be an enhancement in the process and follow-up to ensure that the program results can be optimally sustainable.

Item Type:	Thesis (Sarjana)
Additional Information:	1). Prof. Dr. Ari Saptono, S.E., M.Pd. ; 2). Dr. Herlitah, S.Sos., M.Ec., Dev.
Subjects:	Ilmu Sosial > Perdagangan, e-commerce Ilmu Sosial > Kondisi Sosial,Masalah Sosial,Reformasi Sosial Ilmu Sosial > Kewirausahaan Manajemen > Manajemen , Business
Divisions:	FE > S1 Pendidikan Ekonomi
Depositing User:	fira vanka lintang kusuma .
Date Deposited:	13 Aug 2025 20:41
Last Modified:	13 Aug 2025 20:41
URI:	http://repository.unj.ac.id/id/eprint/60370

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