ANDINI WIDYA PRATIWI, . (2026) PENGARUH LITERASI KEUANGAN, TEKNOLOGI KEUANGAN BERBASIS UANG ELEKTRONIK, DAN PENGENDALIAN DIRI TERHADAP PERILAKU KONSUMTIF (STUDI PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS NEGERI JAKARTA). Sarjana thesis, UNIVERSITAS NEGERI JAKARTA.
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Abstract
Penelitian ini bertujuan untuk mengetahui pengaruh literasi keuangan, teknologi keuangan berbasis uang elektronik, dan pengendalian diri terhadap perilaku konsumtif yang dilakukan oleh mahasiswa S1 Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta. Penelitian ini menggunakan Theory of Planned Behavior sebagai landasan teori utama dan Technology Acceptance Model sebagai teori pendukung dalam menjelaskan adopsi teknologi keuangan. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan teknik proportionate stratified random sampling. Data dikumpulkan melalui kuesioner yang disebarkan kepada 354 mahasiswa dan dianalisis menggunakan Structural Equation Modeling (SEM). Hasil penelitian menunjukkan bahwa literasi keuangan dan pengendalian diri berpengaruh negatif secara signifikan terhadap perilaku konsumtif mahasiswa. Sedangkan variabel teknologi keuangan berbasis uang elektronik berpengaruh positif secara signifikan terhadap perilaku konsumtif mahasiswa. Kata Kunci: Literasi Keuangan, Teknologi Keuangan berbasis Uang Elektronik, Pengendalian Diri, Perilaku Konsumtif. ***** This study aims to determine the influence of financial literacy, electronic money-based financial technology, and self-control on the consumer behavior of undergraduate students at the Faculty of Economics and Business, State University of Jakarta. This study uses the Theory of Planned Behavior as the primary theoretical foundation and the Technology Acceptance Model as a supporting theory to explain the adoption of financial technology. The research method used a quantitative approach with proportionate stratified random sampling. Data were collected through questionnaires distributed to 354 students and analyzed using Structural Equation Modeling (SEM). The results show that financial literacy and self-control have a significant negative effect on student consumer behavior. Meanwhile, electronic money-based financial technology has a significant positive effect on student consumer behavior. Keywords: Financial Literacy, Electronic Money-based Financial Technology, Self-Control, Consumer Behavior.
| Item Type: | Thesis (Sarjana) |
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| Additional Information: | 1). Siti Fatimah Zahra, S.E.I., M.E.; 2). Fitra Dila Lestari, M.Pd. |
| Subjects: | Ilmu Sosial > Industri, Buruh, Produksi > Pendidikan Ekonomi |
| Divisions: | FE > S1 Pendidikan Ekonomi |
| Depositing User: | Andini Widya Pratiwi . |
| Date Deposited: | 04 Feb 2026 03:30 |
| Last Modified: | 04 Feb 2026 03:30 |
| URI: | http://repository.unj.ac.id/id/eprint/64783 |
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