PENGEMBANGAN VIDEO TUTORIAL PENATAAN RAMBUT PRESENTER WANITA DI STASIUN TELEVISI

NADYA SALSABILLA, . (2025) PENGEMBANGAN VIDEO TUTORIAL PENATAAN RAMBUT PRESENTER WANITA DI STASIUN TELEVISI. Diploma thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Penampilan presenter wanita di televisi memegang peranan penting dalam menciptakan kesan profesional dan kredibel, khususnya pada program berita yang menuntut standar visual tinggi. Namun, hasil observasi dan survei awal menunjukkan adanya kesenjangan antara kebutuhan mahasiswa dalam memahami teknik penataan rambut presenter dan ketersediaan media pembelajaran yang relevan, terutama dalam bentuk video tutorial. Penelitian ini bertujuan untuk mengembangkan video tutorial penataan rambut presenter wanita yang sesuai dengan standar industri penyiaran, serta menilai kelayakan dan kepraktisannya sebagai media pembelajaran. Metode yang digunakan adalah penelitian dan pengembangan (R&D) model 4D yang meliputi tahapan Define, Design, Develop, dan Disseminate. Produk dikembangkan melalui proses validasi oleh ahli materi dan ahli media, serta diuji pada mahasiswa yang akan melaksanakan Praktik Kerja Lapangan (PKL) di stasiun televisi. Hasil validasi ahli materi 1 96%, ahli materi 2 92% dan ahli media 90% menunjukkan bahwa video tutorial ini sangat layak digunakan, dan hasil uji coba menunjukkan tingkat kepraktisan yang tinggi dengan nilai 94%. Dengan demikian, produk yang dikembangkan dapat menjadi solusi inovatif dan aplikatif dalam mendukung pembelajaran keterampilan penataan rambut bagi mahasiswa di bidang kosmetik dan perawatan kecantikan. ***** The appearance of female presenters on television plays a crucial role in creating a professional and credible impression, especially in news programs that demand high visual standards. However, observations and preliminary surveys revealed a gap between students' needs in understanding hair styling techniques for presenters and the availability of relevant learning media, particularly in the form of tutorial videos. This study aims to develop a tutorial video on hair styling for female television presenters that aligns with broadcasting industry standards, and to assess its feasibility and practicality as a learning medium. The research employed the 4D research and development (R&D) model, which includes the stages of Define, Design, Develop, and Disseminate. The product was developed through validation by content and media experts, and tested on students who are about to undertake internships at television stations. The validation results from content expert 1 (96%), content expert 2 (92%), and media expert (90%) indicate that the tutorial video is highly feasible. The trial results also show a high level of practicality, with a score of 94%. Therefore, the developed product offers an innovative and applicable solution to support the learning of hair styling skills for students in the field of cosmetology and beauty care.

Item Type:	Thesis (Diploma)
Additional Information:	1). Dra. Mari Okatini, MKM. ; 2). Titin Supiani, M.Pd.
Subjects:	Tata Rias > Tata Rias (Makeup)
Divisions:	FT > D IV Kosmetik dan Perawatan Kecantikan
Depositing User:	Users 30401 not found.
Date Deposited:	14 Aug 2025 02:22
Last Modified:	14 Aug 2025 02:22
URI:	http://repository.unj.ac.id/id/eprint/60453

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