PENGEMBANGAN WEBSITE KECANTIKAN PADA KURIKULUM PENGANTIN SUNDA SIGER

FAUZIA HANUM, . (2026) PENGEMBANGAN WEBSITE KECANTIKAN PADA KURIKULUM PENGANTIN SUNDA SIGER. Magister thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Pembelajaran di era digital menuntut pemanfaatan teknologi sebagai solusi atas keterbatasan akses, waktu, dan efektivitas pelatihan, khususnya dalam pelestarian budaya kecantikan tradisional. Permasalahan utama yang dihadapi adalah belum tersedianya media pembelajaran digital yang terstruktur dan berbasis budaya untuk mendukung pembelajaran tata rias Pengantin Siger Sunda secara sistematis dan mudah diakses. Penelitian ini bertujuan untuk merancang serta menguji efektivitas website kecantikan berbasis kurikulum Pengantin Siger Sunda di HOM Academy. Metode yang digunakan adalah Research and Development (R&D) dengan model ADDIE yang meliputi lima tahap: Analysis, Design, Development, Implementation, dan Evaluation. Teknik pengumpulan data dilakukan melalui wawancara, observasi, kuesioner, serta pre-test dan post-test. Sampel penelitian melibatkan 5 informan untuk wawancara mendalam dan 9 responden untuk uji efektivitas. Produk yang dihasilkan berupa website interaktif dengan fitur modul bertahap, video tutorial, kuis, dan forum diskusi. Hasil uji kelayakan oleh ahli media, bahasa, pengembangan, dan konstruk menunjukkan skor rata-rata 4,8–4,9 dengan kategori sangat layak. Uji efektivitas menunjukkan peningkatan signifikan dari nilai rata-rata pre-test 61 menjadi post-test 77 dengan nilai t = −12,394 dan p < 0,001. Kesimpulannya, website kecantikan berbasis kurikulum Pengantin Siger Sunda sangat efektif dalam meningkatkan pemahaman dan keterampilan tata rias tradisional Sunda serta layak digunakan sebagai media pembelajaran berbasis budaya. *****Learning in the digital era demands the use of technology as a solution to the limitations of access, time, and effectiveness of training, especially in the preservation of traditional beauty culture. The main problem faced is the unavailability of structured and culture-based digital learning media to support learning of Sundanese Siger Bridal makeup systematically and easily accessible. This study aims to design and test the effectiveness of a beauty website based on the Sundanese Siger Bridal curriculum at HOM Academy. The method used is Research and Development (R&D) with the ADDIE model which includes five stages: Analysis, Design, Development, Implementation, and Evaluation. Data collection techniques were carried out through interviews, observations, questionnaires, and pre- and post-tests. The research sample involved 5 informants for in-depth interviews and 9 respondents for the effectiveness test. The resulting product is an interactive website with step-by-step module features, video tutorials, quizzes, and discussion forums. The results of the feasibility test by media, language, development, and construction experts showed an average score of 4.8–4.9 with a very feasible category. The effectiveness test showed a significant increase from the average pre-test score of 61 to the post-test score of 77 with a t value = −12.394 and p < 0.001. In conclusion, the beauty website based on the Sundanese Siger Bride curriculum is very effective in improving the understanding and skills of traditional Sundanese makeup and is suitable for use as a culture-based learning medium.

Item Type:	Thesis (Magister)
Additional Information:	1). Dr. Jenny Sista Siregar, M.Hum. ; 2). Dr. Rina Febriana, M.Pd.
Subjects:	Tata Rias > Tata Rias (Makeup) Tata Rias > Asesoris Pakaian
Divisions:	FT > S2 Pendidikan Teknologi dan Kejuruan
Depositing User:	Fauzia Hanum .
Date Deposited:	30 Jan 2026 01:54
Last Modified:	30 Jan 2026 01:54
URI:	http://repository.unj.ac.id/id/eprint/64464

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