PERBANDINGAN PERILAKU KONSUMTIF MAHASISWA UNIVERSITAS NEGERI JAKARTA PENGGUNA SHOPEEPAY DENGAN GOPAY

SARAH YULIANI AZZAHRA, . (2024) PERBANDINGAN PERILAKU KONSUMTIF MAHASISWA UNIVERSITAS NEGERI JAKARTA PENGGUNA SHOPEEPAY DENGAN GOPAY. Sarjana thesis, UNIVERSITAS NEGERI JAKARTA.

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Abstract

Penelitian ini bertujuan untuk mengetahui Perbandingan Perilaku Konsumtif Mahasiswa Universitas Negeri Jakarta Pengguna Shopeepay dengan Gopay. Jenis penelitian yang digunakan adalah penelitian komparatif dengan pendekatan kuantitatif.Teknik pengambilan sampel pada penelitian ini menggunakan Time Limited Sampling dengan total sampel sebanyak 254 mahasiswa, 154 pengguna Shopeepay dan 100 pengguna Gopay. Hasil penelitian menunjukan bahwa tidak terdapat perbandingan perilaku konsumtif mahasiswa Universitas Negeri Jakarta pengguna Shopeepay dan Gopay, yang didasarkan pada hasil perhitungan statistik uji hipotesis uji beda z-test dengan nilai sebesar (0,115 > 0,05), maka disimpulkan bahwa tidak ada perbandingan yang signifikan perilaku konsumtif mahasiswa Universitas Negeri Jakarta Pengguna Shopeepay dengan Gopay. Kata Kunci : Perilaku Konsumtif, Mahasiswa, Shopeepay, dan Gopay. This study aims to determine the comparison of consumptive behavior of Jakarta State University students who use Shopeepay and Gopay. The type of research used is comparative research with a quantitative approach. The sampling technique in this study used Time Limited Sampling with a total sample of 254 students, 154 Shopeepay users and 100 Gopay users. The results showed that there was no comparison of the consumptive behavior of Jakarta State University students using Shopeepay and Gopay, which is based on the results of the statistical calculation of the z-test hypothesis test with a value of (0.115> 0.05), it is concluded that there is no significant comparison consumptive behavior State University of Jakarta students using Shopeepay with Gopay. Keywords: Consumptive Behavior, Students, Shopeepay, and Gopay.

Item Type: Thesis (Sarjana)
Additional Information: 1). Dr. Dian Alfia Purwandari, S.E, M.Si. ; 2). Shahibah Yuliani, M.Pd.
Subjects: Ilmu Sosial > Ilmu Sosial (Umum)
Ilmu Sosial > Komunitas Sosial, Ras dan Kelompok
Divisions: FIS > S1 Pendidikan IPS
Depositing User: Users 22899 not found.
Date Deposited: 24 Jul 2024 23:15
Last Modified: 24 Jul 2024 23:15
URI: http://repository.unj.ac.id/id/eprint/46331

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